Most interviewees will never go on Newsnight or Watchdog – they’re much more likely to be interviewed by a national, regional or local newspaper, or perhaps a trade magazine. These require a very different approach to coping with a “grilling” on BBC Radio 4’s Today programme!
Few media trainers will ever show you what can result from a print interview training scenario, but we do. Before the end of the session you’ll see your interview written up into a printed article, so you can understand which of your quotes were used and why. It’s usually the biggest surprise and most valuable lesson of the day!