The bottom line on avoiding digital damage to your reputation

It seems no-one ever told Germany’s football coach Joachim Löw that to get filmed doing something unpleasant (like picking your nose) once may be regarded as a misfortune, but to be caught again (scratching your nether regions and then apparently sniffing your hand), is, well, to put
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What to do when the boss refuses to have media training…

If you’re a corporate communications director or an agency PR executive, it can sometimes be a real challenge to persuade your Board members (or your client’s “top team”) to have media training. “Media training? Why do we need media training? Only last week we presented our new strate
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Media interview looming? Hold the front page, you need to think like a journalist!

You know that saying about “making a drama out of a crisis”? Well, there’s a lesson in some TV dramas about how to handle a crisis…or any media interview for that matter. Medical dramas and crime series often feature doctors or scientists in the credits –
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